The visionary insight driver communication agency

A sympathetic challenger making brands successful in a transforming and data driven context. Our approach and flexible collaboration model delivers on desired change of customer behavior.

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Customers and brands in digital context

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Insights that drives change

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Sustainable customer relations

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Our services

Strategy and communication

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Strategy and concept

Our proven method of tracking down and collecting the right insights, experiences and knowledge make our strategies feasible and successful in digital and data driven context.

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Creativity and innovation

A strategy is nothing until it’s brought to life. We have a wide collaboration network of knowledgeable people to bring creativity and energy into projects and teams.

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Senior advisory & Coaching

With deep understanding of communication, people, business and company issues, Pepe guides and leads the way to clarity and growth.


We shape future-proof strategies, concepts and solutions for profitable relationships and sustainable bonds between brands and customers.

Smicker is a visionary insight-driven communication agency specialized in Branded CX, CRM, and Loyalty. We support our clients to be in control and exposed to opportunities that result from digital transformation. Built on insights, innovations, and communication we drive desired changes in customer behavior.

Recognition and Awards

Our Clients

Vi strävar alltid efter genomarbetade slutresultat och gör vårt bästa för att möta våra kunders behov.

We can really recommend Smicker. They have helped us with both strategies and execution in various and complex projects. What I especially appreciated about Smicker is their sensitivity and humility to our missions.
Anders Tärnell, Marketing Director för Sverige och Danmark
Anders Tärnell
Director Digital Sales & Communication, Hertz
With solid experience and deep understanding of people and company issues, Pepe helped us see new solutions when we were stuck. With his solid experience and deep understanding of both people and company issues, Pepe helped me and my co-owners to find a new strategic path.
Carin Blidholm Svensson, Creative Director & Founder at BVD
Carin Blidholm Svensson
Creative Director & Co-founder of BVD
Accuhorsemat came to Smicker with a diverse business model. Smicker asked the right questions and made an impressive analysis of our market. It is largely thanks to Smicker that we reached our ambitious sales and communication goals in 2019.
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Max Hoffmann
CEO & Founder of Accuhorsemat

Smicker News

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Get in touch